Health and Wellness M&A
Strategic Exits for Digitally Based Health and Wellness Brands
Healthy Exits is a boutique business brokerage focused on serving founder-led, digitally driven brands in the health, wellness, fitness, longevity, and related sectors.Tom Howard is a business broker and M&A advisor with 159 closed deals and approximately $490M in transaction volume, currently with Website Closers and launched Healthy Exits to expand upon his specialization in the health and wellness ecosystem.
Results - Deals Snapshot
159 Closed Deals I $490,000,00 Transaction Volume I 12 Years Experience
Who We Work With
Founder-led digital brands across health and wellness including supplements, nutraceuticals, e‑commerce, subscription, SaaS, fitness and tech-enabled health and longevity platforms.The common thread: cash flow positive, strong online customer base, clear digital channels, and a business model where technology and the internet are central to growth and value. $1M to $50M+ in revenue.
What Founders Say After the Sale
“I went from emergency physician to building a successful supplements brand from scratch that exploded on Amazon… but when it was time to sell, I realized having the right expert made all the difference in getting a much better deal.”
Dr. Daniel Thompson, Life Centric
"Working with Tom... was outstanding he was there for every question, every issue, streamlining the entire process so we could focus on finding not just any buyer, but the perfect partner. If I ever sell another company, he'd be my first call."
Marc Lobliner, Ambrosia Collective CoFounder, IFBB Pro Bodybuilder
How We Help
Complimentary Valuation
Most founders underestimate or overestimate value. We'll tell you the truth and show you the levers that move the number.
Positioning
Buyers don't pay just on numbers, they pay for the story the numbers tell. We'll help you frame both to optimize results.
Qualified Buyer Introductions
No tire-kickers. Only credible, capable, capitalized buyers who understand your category and close.
Deal Structure
Headline price is one item. Terms mean everything - cash, equity and earnouts - We negotiate your best deal.
About
Tom Howard has closed 159 (and counting) transactions representing roughly half a billion dollars in deal value across digital businesses, with a deep focus on health, wellness, longevity, and supplement brands.He's also a client of the category he serves; strength training, cold plunge, sauna, whole-food nutrition, and a science-based supplementation protocol are part of his week, not his marketing.That lived experience is why founders in this space tend to feel understood in the first conversation, not the fifth.Based in the Tampa Bay area but serving a global client base, Tom built Healthy Exits to give serious founders an opportunity to optimize their exit when it's time to think about what's next.
Contact
Ask a question, schedule a call or request a complimentary valuation.
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